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Research buyer prompts and competitors

AI SEO · ANSWER ENGINE OPTIMIZATION · GEO
Make it easier for customers to find your business in search results and AI answers.
Search expertise since 2002.
Research buyer prompts and competitors
Improve content and entity information
Publish relevant editorial content
Track AI visibility and referrals
AI Brand Visibility Dashboard + monthly reporting
VISIBILITY ACROSS SEARCH & AI ANSWERS

THE SEARCH OPPORTUNITY
AI SEO helps your business become easier to find and understand across search results and AI-generated answers. It combines technical SEO, useful content and consistent brand information with research into the questions your customers ask. A buyer can ask for advice, compare suppliers and narrow a shortlist in the same conversation. Your website needs clear answers and useful detail at each step. We research those questions, improve the pages behind them and strengthen the information available about your business.
Answer the questions people ask before contacting a business.
Help buyers understand what you do and why you are a good fit.
ONE CONNECTED SEARCH STRATEGY
SEO helps people find your website in search results. Answer engine optimization (AEO) focuses on making your information useful in direct answers. Generative engine optimization (GEO) addresses how your brand and content appear in generated responses. Much of the work overlaps: accessible pages, accurate information and evidence of expertise.
SEO
Findable pages, useful content and relevant links.
AEO
Clear answers to the questions buyers ask.
GEO
Brand information and sources for generated answers.
THE WORK BEHIND AI VISIBILITY
Find out where your business appears in AI answers, which competitors get mentioned and what sources support those answers. We use that starting point to decide which topics and pages deserve attention first.
Work on the questions potential customers ask while researching your services. We connect prompt research with page improvements and track how your visibility changes across the agreed AI platforms.
Give buyers the detail they need to choose you. Our writers develop useful website content, answer relevant questions and refresh outdated pages, with your team's expertise informing the work.
Help search systems understand your business and access your content. We check technical barriers, page structure and structured data, then improve the consistency of your company, service and product information.
Build your presence beyond your own website. Listicle Writing & Publishing and Editorial Guest Blog Catered for AI Search are separate deliverables, supported by relevant research and outreach.
Address the natural questions people ask aloud. We examine conversational searches and improve the clarity of the relevant answers on your website.
See the work completed and the changes in your search visibility. AI & LLM Click Tracking in GA and the AI Brand Visibility Dashboard support your monthly reporting and the next campaign priorities.
SEARCH & AI PLATFORM COVERAGE
A customer may use several tools before making a decision. We focus on the searches relevant to your business, then connect that research with the pages, content and brand information behind the answers.
Help potential customers understand your business when they ask for advice or compare providers in ChatGPT. Your campaign connects relevant questions with useful content and visibility tracking.
Support your existing Google visibility with accessible pages, helpful answers and clear internal links. Our content and technical work address the SEO foundations that also apply to Google's AI search features.
Make accurate information about your services and expertise easier to find. We include relevant Gemini questions in the research and reporting agreed for your campaign.
Support buyers looking for clear answers and source material. We use relevant questions and source research to guide the content and outreach included in your AI SEO campaign.
Keep your website accessible and your business information consistent for searches across Bing and Copilot. We connect technical checks with useful content and review relevant answers as part of the agreed campaign scope.
Address the detailed questions buyers ask when comparing services. Clear explanations, evidence of expertise and consistent business information give your content a stronger foundation for discovery in conversational research.
AI SEARCH FOR YOUR MARKET
A software buyer and a dental patient need different answers. We plan content and prompt research around your customers.
Help shoppers compare products through useful buying guides, clear specifications and accurate product information.
Make treatment information understandable, with qualified authorship, credible references and clear details about your practice.
Answer questions about capabilities, integrations and use cases. Give buyers useful comparisons while they shortlist suppliers.
Explain what makes your products different. Connect brand information with customer questions, product comparisons and review evidence.
Build useful location and service information around the questions people ask before booking or making an enquiry.
Explain course requirements, learning outcomes and qualifications so prospective students can compare their options.
Make product information, eligibility and terms clear. Support explanations with relevant expertise and sources.
Show who you help, how your service works and the experience behind your advice.
PAGETRAFFIC CAMPAIGN EXAMPLES
Explore two early campaign examples published by PageTraffic: a B2B SaaS business and a criminal defence law firm. They show the types of visibility and business outcomes tracked in an AI search campaign.

B2B SaaS
Increase in AI visibility
Lead generation growth

Legal services
Increase in AI visibility for legal search queries
Growth in qualified consultation requests from organic sources
Results reported in PageTraffic's published AI SEO campaign examples.
HOW YOUR CAMPAIGN WORKS
Research sets the priorities. Content, technical work and outreach put them into practice. Monthly reporting keeps you informed.
Talk through your campaignWe start with your business goals, website and existing search performance. An AEO audit identifies gaps in your content and the technical foundation supporting it.
Our team researches the questions buyers ask and the businesses appearing in the answers. Transactional Keyword Research for AI Search helps connect that research with commercial intent.
Keyword Mapping & Topic Clustering for AI Search connects the research to specific pages. We set priorities for content, technical improvements and outreach.
We write Website Content for Search, GEO & AI Overviews, develop relevant Q&As and update older pages. The plan sets out the content allowance so you know what is being produced.
We work on crawl access, internal links and page structure, alongside Entity-Focused Rich Snippets for AI. Business information and structured data should agree with what people can read on the page.
AI Prompt Optimization & Tracking shows how answers change. We also examine identifiable AI referrals in GA and keep the reporting connected to your wider SEO campaign.
Your monthly report brings the findings and completed work together. We explain what changed and set the priorities for the next month of content, optimization and outreach.
NATIONAL SEO PACKAGES
Choose a starting point for your campaign. We will recommend a plan after looking at your website, competitors and goals.
AI/AEO/GEO Optimization is included in Silver, Gold and Platinum. See the full comparison for the deliverables and monthly allowances.
NATIONAL SEO
40 keywords
NATIONAL SEO
70 keywords
NATIONAL SEO
100 keywords
NATIONAL SEO
160 keywords
| SEO package features | Bronze | Silver | Gold | Platinum |
|---|---|---|---|---|
| Key Features | ||||
| DAD Client Dashboard (24/7 Live Project Tracking) | ||||
| Total Keywords | 40 | 70 | 100 | 160 |
| Primary Keywords | 20 | 35 | 50 | 80 |
| Secondary Keywords | 20 | 35 | 50 | 80 |
| SEO Campaign Setup | ||||
| In-depth Site Analysis | ||||
| Content Duplicity Check | ||||
| Initial Backlinks analysis | ||||
| Google Penalty Check | ||||
| Mobile Usability Check | - | |||
| Data-driven Competitors Analysis | 1 | 2 | 3 | 5 |
| AI-powered Keyword Research | ||||
| Onsite Blog Setup | - | |||
| Toxic Backlinks Check & Disavow | ||||
| On-Page Optimization | ||||
| Title & Meta Tags Optimization | ||||
| Content Optimization | ||||
| Website Speed Optimization | ||||
| HTML Code Cleanup & Optimization | ||||
| Internal Link Structuring & Optimization | ||||
| Pages H tags Optimization | ||||
| Canonicalization/301 Redirect | ||||
| Schema Markup Implementation | ||||
| Image & Hyperlink Optimization | ||||
| Robots.txt Creation/Analysis | ||||
| Sitemap Creation | ||||
| Google & Bing Webmaster Tools Setup | ||||
| AI/AEO/GEO Optimization | ||||
| AI Prompt Optimization & Tracking | - | 4 | 6 | 10 |
| AEO audit -In-Depth Site Analysis | - | |||
| Transactional Keyword Research for AI Search | - | |||
| Keyword Mapping & Topic Clustering for AI Search | - | |||
| Website Content for Search, GEO & AI Overviews | - | 1 | 2 | 3 |
| Entity-Focused Rich Snippets for AI | - | Up to 4 Pages | Up to 6 Pages | Up to 10 Pages |
| Q&As Tailored to Rank in AI Overviews | - | 1 | 1 | 2 |
| Content Refresh for Outdated Pages | - | 2 | 3 | 5 |
| Listicle Writing & Publishing | - | 1 | 1 | 2 |
| Editorial Guest Blog Catered for AI Search | - | 1 | 2 | 3 |
| Increase Brand Mentions in AI | - | |||
| EEAT Audit (Expertise, Experience, Authoritativeness, Trustworthiness) | - | |||
| Voice Search Optimization for Conversational AI | - | |||
| AI & LLM Click Tracking in GA | - | |||
| AI Brand Visibility Dashboard | - | |||
| Google Search Enhancements | ||||
| CTR Performance Optimization | - | - | ||
| Featured Snippets | - | - | - | |
| Breadcrumbs Enhancement | - | |||
| FAQs Enhancement | - | |||
| Videos Enhancement | - | |||
| Logo Enhancement | ||||
| Rich Snippets | - | - | ||
| Thumbnails Enhancement | - | - | ||
| Conversion Tracking | ||||
| Google Analytics Setup & Integration | ||||
| Retargeting Setup | - | |||
| Google Ads Management NEW | Optional add-on | Optional add-on | ||
| Call Tracking | Optional add-on | Optional add-on | Optional add-on | |
| Heatmap | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Scroll Maps | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Click Maps | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Eye-Tracking Maps | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Record Visitors | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Link Building (Per month) | ||||
| Website Blog Writing & Promotion | 1 | 2 | 3 | 4 |
| Informational Content Writing & Submission | 2 | 2 | 3 | 4 |
| Press Release Writing & Distribution | 2 | 3 | 4 | 5 |
| Q&A Posting NEW | ||||
| Business Listings | 5 | 10 | 10 | 15 |
| DOC/PDF Submission | ||||
| Infographic Creation & Distribution NEW | 1 every second month | 1 | 1 | 1 |
| Premium Links (Per month) | ||||
| Guest Blog Outreach | 3 | 4 | 5 | 8 |
| Premium PR Distribution NEW | 1 | 1 | 2 | 2 |
| Competitor Link Building | - | |||
| Broken Link Building | - | - | ||
| Podcast Distribution | - | |||
| Social Media Marketing (Per month) | ||||
| Facebook Page Setup | ||||
| X (Formerly Twitter) Account Creation | ||||
| Unique Social Media Posting NEW | 4 | 6 | 6 | 8 |
| Facebook Ads Management NEW | Optional add-on | Optional add-on | Optional add-on | Optional add-on |
| Pinterest Creation + Optimization NEW | - | |||
| Custom Pinboards + Pin images NEW | - | 2 | 2 | 3 |
| Video Marketing (Per month) | ||||
| Voiceover Video Creation + Distribution | - | - | 1 | 1 |
| Youtube Channel Creation NEW | ||||
| Video / PPT Creation + Distribution NEW | 1 | 1 | 2 | 3 |
| Monthly Reporting | ||||
| Search Engine Rank Report | ||||
| SEO Reports | ||||
| Google Analytics Analysis Report | ||||
| Activity Report | ||||
| Monthly Action Plan | ||||
| AI visibility reporting | - | Monthly | Monthly | Monthly |
| Customer Support | ||||
| Email/Chat/Online | ||||
| 24/7 Live Project Tracking | ||||
WHY PAGETRAFFIC
With search expertise since 2002, PageTraffic brings an experienced team to your campaign. AI search brings new questions, but your website still needs an experienced SEO team. PageTraffic connects the technical work with content, outreach and ongoing campaign management. You have a clear plan, a team to speak to and monthly reporting on the work.
Meet PageTraffic
Our specialists handle research, content and implementation around the same priorities. Your team can stay focused on the business while we keep the search work moving.
We build AI visibility work around your website's search foundation. Useful content, internal links and technical improvements support the pages customers already use to find you.
The scope can develop as your services, product range or target markets expand. We look at your website and competition before recommending the work.
Our SEO work featured on

AI BRAND VISIBILITY DASHBOARD
Questions in your campaign
Brand presence across AI answers
Identifiable visits to your website
Completed work and next priorities
Digital Agency Dashboard · Demo account
AI VISIBILITY & MONTHLY REPORTING
Your AI Brand Visibility Dashboard and monthly reports help you follow the campaign. See the prompts being tracked, discuss changes in brand visibility and connect identifiable AI referrals with website activity in GA.
Digital Agency Dashboard brings your broader SEO campaign information together, including keyword performance and project activity. Ask us to walk you through the reporting for your recommended plan.
See how reporting worksAlso included in your broader SEO campaign
THE PEOPLE BEHIND THE PARTNERSHIPS
Hear from PageTraffic clients about the team, communication and SEO work behind their campaigns.
Unlike other SEO companies, with you I know exactly what work is being done, with other companies you just hoped that they were doing what they said they were going to do!
PageTraffic has kept our company in the top spots in Google keeping our phones ringing and our website providing excellent revenues. I highly recommend PageTraffic!
We came to PageTraffic with an idea. The guys designed, developed and optimized my site. Rest is a success story worth telling.
YOUR QUESTIONS, ANSWERED
AI SEO uses advanced algorithms to analyze user intent, context, and natural language patterns across multiple platforms, while traditional SEO focuses on keywords for standard search engines. This ensures relevance in both conventional and AI-driven search environments.
We audit site speed, mobile responsiveness, and schema markup to meet both traditional and AI indexing standards. This dual focus ensures seamless crawling and accurate interpretation of content by all search systems.
Costs depend on three factors: your website’s complexity, competition level, and specific optimization needs. We provide transparent, tailored pricing aligned with your business goals, avoiding generic packages.
We track visibility in AI-driven interfaces (e.g., chatbots, voice search), engagement metrics for dynamic content, and rankings across hybrid search platforms. Reports focus on actionable insights, not vanity metrics.
Generative AI SEO uses machine learning to create and optimize content for traditional and AI-driven search interfaces. It adapts to evolving search trends, ensuring long-term visibility as user behaviors change.
Key benefits include multi-platform visibility, improved user engagement, adaptive optimization, and future-proof strategies. This ensures consistent performance as search technologies evolve.
We start with an AI-readiness audit to identify gaps and opportunities. Next, we refine content structure, implement semantic markup, and align technical elements with AI requirements—all without disrupting current SEO efforts.
First, we analyze your current search performance across platforms. Next, we develop a strategy aligned with your business goals. Finally, we optimize technical, content, and structural elements for AI compatibility, ensuring measurable results.
Initial improvements, such as faster indexing, typically appear within 8-12 weeks. Visibility gains emerge in 5-6 months, with sustained growth in rankings and traffic over 7-12 months as AI systems recognize and prioritize optimized content.
YOUR NEXT STEP
Tell us about your website, customers and goals. We will discuss your current visibility and recommend an SEO and AI search scope for your business.
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